Some people believe it’s easy to become a master online bookie agent. People who believe that are fooling themselves.
One of the hardest things to do is to make the transition from bookie agent to pro-bookie master agent.
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5 Steps To Becoming A Pro-Bookie Master Agent
Just because it’s hard doesn’t mean you, or any other agent, can’t do it. To become a master agent, you must first work hard.
Outside of working hard, there are around 5 steps you should take to make the transition.
Step #1: Promote more action from your current clients
Sportsbooks thrive on action. Without action, sportsbooks die.
You could run a successful sportsbook. But, it might not attract as much action as it must for you to transition to a master agent.
Promote action by changing betting lines, offering promoted parlays, running wagering contests, and making quick, cryptocurrency payouts and collections via the PayPerHead agent payment system.
The more action you can muster from existing clients, the better the health of your sportsbook.
Step #2: Find new clients
It’s no easy task to find new sports bettors. Use word of mouth, the traditional way to find new players, but also use social media.
Online bookie agents can’t totally escape the darkness, but the Supreme Court’s decision to lift the ban on sports betting allows bookie agents to at least stick a toe or two into the light.
Step #3: Change your working perspective
Every individual business owner has a working perspective. Most per head agents’ working perspective include doing everything on their own: marketing, promotions, customer service, etc.
Master bookie agents don’t have time to do everything on their own. Their businesses have grown large enough to where they must concern themselves with running the business above things like marketing and promotions.
Get your mindset right so that you have an easy transition from a do-everything small business owner to your sportsbook’s CEO.
Step #4: Look to hire sub-agents
Look to hire sub-agents either with their own book of business, or who are experts at something you aren’t. If you know nothing about horse racing, hire an expert sub-agent in horse racing.
That sub-agent could attract horseplayers, opening up a huge revenue stream.
Step #5: Don’t quit
Whatever happens, however hard it is, don’t quit. You’re a successful pay per head agent because you didn’t quit. You’ll become a successful online bookie master agent if you don’t quit.
Understand it takes time. Be patient with yourself. Soon, you’ll be the master agent you strive to be.