Sure, it hasn’t been a week since the Philadelphia Eagles upset the New England Patriots for the Vince Lombardi Trophy. What does it matter? Online bookie agents should always look ahead.
Looking ahead means thinking about the next most important sports betting event, the NCAA Basketball Tournament.
Also dubbed March Madness, the NCAA Tournament should lead to massive profits in your sportsbook. Keep reading to see the best ways to promote March Madness.
Per Head Advice:
Promote March Madness Futures
Michigan State 13/2
Above are the under 20 to 1 shots to win the NCAA Men’s College Basketball Tournament. Villanova is a solid choice at 5 to 1. Villanova won the College Basketball Championship in 2016.
Could Villanova make it two championships in the past three seasons?
Virginia has the best defense in college basketball. Michigan State and Duke are two of the most popular teams in college hoops. Purdue could beat Michigan State for the Big Ten regular season title.
These are all facts that you can use to promote future book betting on the NCAA Tournament.
Arizona is a special case. Occasionally, a team shows up with a player that’s on the Shaquille O’Neal scale. DeAndre Ayton might be that player.
Ayton is the best center to enter college hoops since, well, maybe Shaq.
If a per head agent is looking to bolster March Madness Futures action, all they must do is personalize the betting interests.
- Can Duke’s freshman go all the way?
- Will Villanova become a mini-dynasty?
- Is DeAndre Ayton good enough to bring the Arizona Wildcats a National Championship?
Personalizing individual teams goes a long way to increase interest in March Madness Futures
Per Head Advice:
Promote March Madness Money Line Betting
College basketball is one of the few sports in the world where money line upsets are a promise.
In every other sport, football, NBA, NHL, etc., money line upsets are only a threat, never a promise.
The issue that most sports bettors have is figuring out which college hoops teams in which games will pull off the money line upset.
Also, money line upsets usually happen in the NCAA Tournament.
That’s why the best way for pay per head agents to promote money line upset betting is to promote spread bets on college hoops games taking place in February.
Teams are currently jockeying for position in the NCAA Tournament. That means every game that takes place in February is an important game.
Make sure to let players know how important games in February are. This should bolster March Madness interest. Once March Madness rolls around, you’ll only have to do minimally promote to increase action.
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